Rah- The journey of threads

Rah means 'journey' in Hindi, and encapsulates our mission to share the rich tapestry of Indian textiles with the world.

As a young girl, I was entranced by the magic of creation that unfolded in the bustling markets of India. There, I could select exquisite fabrics, and dream up designs that married contemporary style with traditional grace. Then the true alchemy occurred in the hands of local artisans, who with skillful precision and ancestral knowledge brought my visions to life stitch by stitch, bead by bead.

Now, I want to extend this experience to the world. Rah is more than just clothing; each garment is special keepsake that embodies the dedication of its maker and a lineage of Indian artistry. It's about sharing a piece of my world. It’s about the joy and pride found in intricate embroidery and one-of-a-kind creations. It’s about wearing a story, one that begins in the heart of India and continues with you.

Hope you enjoy these products as much as I enjoyed the creation process!

Pritika